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IN THE NEWS

Our Recent Announcements & Featured Media Coverage

Featured
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Exploring the Five Major Goals of Competitive Intelligence

As markets become more saturated, it is critical for enterprises to implement competitive intelligence (CI) to empower better decision-making and execution...

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Working at Crayon: Engineering Spotlight

Crayon’s award-winning platform activates competitive intelligence inside your organization, helping you stand out and win. We connected with...

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Crayon Closes Out 2021 With Recognition as the Leader in Competitive Intelligence Software by Top Industry Associations

Crayon continues to demonstrate excellence and leadership in competitive intelligence...

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FEATURED
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What Could You Do with Realtime Competitive Intelligence?

Jonah Lopin, Co-Founder & CEO at Crayon, sat down with The Customer to discuss the value of Crayon's CI software and how the world's leading brands leverage it...

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Browse Announcements & Coverage

2022

Crayon Taps David Verhaag to Lead Company's Customer Success Team May 19, 2022 | Press Release
Crayon Announces Integration With Gong to Arm Sales Teams With High-Value Competitive Insights to Secure More Wins May 9, 2022 | Press Release
Crayon Taps Product Veteran Claire Vo for its Board of Directors April 6, 2022 | Press Release
Crayon and Product Marketing Alliance Extend Community Partnership Through 2022 March 2, 2022 | Press Release
Crayon Successfully Completes SOC 2 Type II Audit February 24, 2022 | Press Release
Crayon's 5th Annual State of CI Report Reveals Increased Investment In CI as Competition Becomes Fiercer Than Ever Before February 23, 2022 | Press Release
Crayon Debuts Competitive Advantage Academy February 16, 2022 | Press Release
Crayon Closes Out 2021 With Recognition as the Leader in Competitive Intelligence Software by Top Industry Associations January 13, 2022 | Press Release

2021

Crayon Achieves SOC 2 Compliance December 13, 2021 | Press Release
Crayon Voted Competitive Intelligence Leader in 2021 PMA Pulse December 9, 2021 | Press Release
Crayon Appoints Erica Jenkins as Chief Product Officer November 2, 2021 | Press Release
Crayon Named Market Leader In G2 Summer 2021 Reports August 19, 2021 | Press Release
Crayon Raises $22 Million Series B to Empower Mid-Market & Large Enterprises With Competitive Intelligence May 4, 2021 | Press Release
Crayon and Product Marketing Alliance Announce Yearlong Community Partnership April 7, 2021 | Press Release
61% of Businesses Say Competitive Intelligence Drives Revenue Growth, New Benchmark Study Finds March 22, 2021 | Press Release

2020

New Research Shows 88% Online Brand Mentions Are Visual And Brands May Be Blind To Them July 10, 2020 | Martech Series
Most Important AI Tools your Website Needs to Flourish May 12, 2020 | ONPASSIVE
When AI Meets Digital Communication April 23, 2020 | Bandt
How to do a competitive analysis in 5 easy steps April 10, 2020 | IMPACT
50 Boston Startups to Watch March 16, 2020 | Bootcamp Boston
AI for Content Marketing: What You Need to Know January 29, 2020 | Marketing AI Institute
94 Percent of Businesses Invest in Competitive Intelligence. Does Yours? January 29, 2020 | Marketing AI Institute
How AI-powered content marketing can fuel your business growth January 21, 2020 | Smart Insights
How to Spy on Your Competitors with AI January 21, 2020 | Marketing AI Institute
Digital transformation also means new competition January 16, 2020 | Tech HQ
94% of Businesses Investing in Competitive Intelligence, How About You? January 14, 2020 | Small Business Trends
90% of Businesses Say Their Industry Has Become More Competitive, New Benchmark Study Finds January 14, 2020 | Press Release

2019

Crayon Named a Leader in Market and Competitive Intelligence Report by Independent Research Firm October 22, 2019 | Press Release
Five Things to Ask Your Network When Seeking a Trusted Local Vendor October 11, 2019 | Forbes
3 Ways to Leverage AI for Small Business Growth September 9, 2019 | Business.com
6 AI Business Tools for Entrepreneurs on a Budget August 17, 2019 | Entrepreneur
One Step Ahead: Build a Competitive Intelligence Strategy for Your Business June 12, 2019 | Marketing AI Institute
Creating and Distributing Content for the Customer Journey May 1, 2019 | Emarketer
BBJ reveals 2019 Best Places to Work honorees April 11, 2019 | Boston Business Journal
Business is Becoming More Competitive February 25, 2019 | DMNews
The Best Of Boston: Top Five Professional Organizations For Business Owners February 8, 2019 | Forbes
Boston Tech Watch February 8, 2019 | Xconomy
2019 State of Competitive Intelligence Report February 8, 2019 | MassTLC
AI-Powered Competitive Intelligence Tool Announces $6 Million in Funding and New Industry Report February 7, 2019 | Marketing AI Institute
Fortune Term Sheet -- Thursday, February 7 February 7, 2019 | Fortune
Tech roundup: WeWork expands its Boston presence, Crayon raises $6M, and more February 7, 2019 | Built in Boston
Crayon Raises $6 Million Series A Led by Bedrock Capital to Deliver Software-Driven Competitive Insights February 7, 2019 | MarTech Series
Market Intelligence Software Maker Crayon Raises $6M in Series A Funding February 6, 2019 | BostInno
Crayon Raises $6M Series A Led by Bedrock Capital to Deliver Software-Driven Competitive Insights February 6, 2019 | Business Insider
Crayon Raises $6M in Series A Funding to Help Companies with Competitive Intelligence February 6, 2019 | VentureFizz
Crayon Raises $6M Series A Led by Bedrock Capital to Deliver Software-Driven Competitive Insights February 6, 2019 | Boston Business Journal
Crayon Raises $6M Series A Led by Bedrock Capital to Deliver Software-Driven Competitive Insights February 6, 2019 | Press Release

2018

CMO's top 8 martech stories of the week November 1, 2018 | CMO.com
Crayon Launches New Tool for Watching Competitors October 30, 2018 | MediaPost
New Crayon Battlecards Integrate with Salesforce CRM and Largest Source of Real-Time Competitive Intelligence October 30, 2018 | BizJournals
New Crayon Battlecards Integrate with Salesforce CRM and Largest Source of Real-Time Competitive Intelligence October 30, 2018 | Press Release
Seven Reasons It Can Be Harder to Do Business in Boston October 12, 2018 | Forbes
Office Envy: Inside the HQ of Crayon, Which is All About... Crayons (and Palm Trees) October 11, 2018 | BostInno
Amazon Echo hardware is competing with its partners September 20, 2018 | Business Insider
Six Great Reasons For Your Business to Call Boston Home September 14, 2018 | Forbes
MassTLC Announces Awards Finalists & Distinguished Honorees September 12, 2018 | MassTLC
Jonah Lopin, Finalist for Best Tech Manager September 12, 2018 | TimmyAwards by Tech in Motion
Meet Jonah Lopin of Crayon September 11, 2018 | BostonVoyager
Top 10 Creative Conference Room Names in Boston Tech September 7, 2018 | BostInno
How Marketers Can Use Lean and Agile Principles July 29, 2018 | AMA
Robots Are Our Friends -- How Artificial Intelligence Is Leveling-Up Marketing July 27, 2018 | Entrepreneur
AI in Business: How Artificial Intelligence May Benefit Your Company May 11, 2018 | AmEx Open Forum
Xconomy Tech Watch April 13, 2018 | Xconomy
BBJ announces 2018 Best Places to Work honorees April 12, 2018 | Boston Business Journal
Crayon Secures $5M in Funding to Expand Software-Driven Market Intelligence Platform April 11, 2018 | Cision PR Newswire
Crayon Gathers $5 Million for Market Intelligence Platform April 11, 2018 | Wall Street Journal
Boston's Crayon to double team with fresh $5M in funding April 11, 2018 | Built In Boston
Fortune Term Sheet April 11, 2018 April 11, 2018 | Fortune Magazine
Pro Rata - April 11, 2018 April 11, 2018 | Axios
Crayon Secures $5M in Funding From Baseline Ventures to Expand Market Intel Platform April 11, 2018 | Press Release
SLMA Announces Winners of Its '20 Women to Watch' April 5, 2018 | SLMA
Privacy-Intruding Technologies Are Here to Stay April 5, 2018 | DM News
7 AI Tools to Help You Grow Your Blog March 27, 2018 | Hubspot
You're Probably Keeping Tabs on Your Competitors All Wrong March 9, 2018 | Entrepreneur
Competitive Intelligence for Strategic Decision Making: Are you Missing Something? February 21, 2018 | MarTech Advisor
Only 56% of Small Businesses Dedicate Someone to Gather Market Intel January 21, 2018 | Small Biz Trends
12 Ways Cloud Based Machine Learning Can Boost Small Business Productivity January 17, 2018 | Small Biz Trends
77% Say Holistic Competitive Intelligence is Critical to Winning Against Opposition January 16, 2018 | Press Release

2017

Crayon Uses AI to Uncover the Most Important Competitive Intel December 6, 2017 | Marketing AI Institute
5 Ways Small Business Owners Can Benefit from Artificial Intelligence Today November 16, 2017 | Entrepreneur
Crayon Office Tour in Boston May 23, 2017 | Venture Fizz
Taking Risks with Jonah Lopin, Crayon's Co-Founder and CEO April 4, 2017 | Venture Fizz
Boston tech’s 35 people to watch in 2017 March 28, 2017 | Built In Boston
AI Startup With $5.1M in Funding Will Tell You Exactly What Your Competitors Are Doing March 16, 2017 | Marketing AI Institute
Why these 4 Boston startups chose to give their employees equity February 22, 2017 | Built In Boston

2016

Crayon Is Bringing Your Marketing & Sales Teams The Competitive Intelligence They Crave October 10, 2016 | Venture Fizz
HubSpot Vet Grabs Cash For Crayon to Help Marketers Track Competitors October 10, 2016 | Xconomy
Crayon Raises a $3.4M Seed, Looks Beyond Marketing October 10, 2016 | BostInno
Crayon, startup co-founded by HubSpot alumni, gets more money October 10, 2016 | Boston Business Journal
Crayon raises $3.35M to help marketers track competitors in real time October 10, 2016 | Press Release
Crayon Hires Ex-HubSpotters to Bring in Its 1st Sales July 26, 2016 | BostInno