Close
Download the 2024 State of Competitive Intelligence report for the latest industry benchmarks & trends. Grab your copy

Crayon Competitive Intelligence blog

Back to all posts

Introducing Draft Control: The Secret to Building Better CI Deliverables

Creating effective competitive intelligence deliverables is like trying to build a sandcastle on the beach: Just when you think you've got it right, a new wave comes crashing in and changes everything. But what if you could build something that stood the test of time?

Introducing Draft Control — your newest secret weapon for crafting dynamic battlecards and newsletters.

With Draft Control, say goodbye to working on a new battlecard draft on another platform like Word or Google Sheets. Now, you're able to seamlessly create and update deliverables that your revenue team loves without leaving Crayon.

Additionally, Draft Control allows you to work on battlecard and newsletter updates in private before publishing them to your entire revenue team, so you can be sure that your new content is polished and accurate before it goes live.

Draft Control_13 SECOND_small

With Draft Control, your CI team can stay ahead of the curve by queueing up new content and staging competitive updates that aren’t quite ready for prime time. Now you can rest assured knowing you're prepared for the next competitive move, keeping your team one step ahead of the competition at all times.

And with Crayon as the single source of truth for your CI deliverables, your team can collaborate in one place and always be on the same page. No more confusion, no more outdated information.

Draft Control is available for all Crayon customers today!

Experience the Collaborative Power of Draft Control in Crayon

Ready to build enablement deliverables that can stand up to the fiercest waves? Schedule a demo of Crayon and see Draft Control in action. With this powerful new feature at your fingertips, you'll be able to create battlecards and newsletters that are always on the cutting edge of your industry. Don't let your competitive edge be washed away — with Crayon, you'll be ready to take on anything that comes your way.

Picture of
Erica Jenkins
Erica Jenkins is the Chief Product Officer of Crayon. With a career spanning over a decade in the software industry, she has an impressive track record building great enterprise products. Prior to Crayon, Erica served as the VP of Product Management at Meltwater. She also co-founded Expion in 2009, which was acquired by Sysomos in 2015, where she led the team as CPO until the 2018 acquisition by Meltwater. Erica is passionate about both growing her team’s skills and helping translate solutions through the lens of empathy around customers’ unsolved problems.