Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 3 weeks ago

New page description detected.

  • New: If you own a local business, you want to dominate the local search results of your niche. But how do you write content that’ll pop up in those local search results? On what aspects should you focus? In this post, I’ll give tips you can use in order to set up your very own local …
  • Old: The Yoast SEO plugin helps you to easily optimize the text of your post. This could definitely result in higher rankings. But unfortunately, green bullets do not magically put you on top of the search results. In this post, I’ll discuss a number of possible reasons why a post doesn’t rank, even though the text has …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 3 weeks ago

New page description detected.

  • New: In our quest to speak more of the world’s languages, we’ve now added our mother tongue: Yoast SEO 4.2 premium supports Dutch in its entirety. Our Dutch users can now use all of our innovative features, like Insights and Internal linking suggestions, in their own language. More languages will follow soon. Insights into more languages …
  • Old: We regularly consult for sites that monetize, in part, with affiliate links. We usually advise people to redirect affiliate links. In the past, we noticed that there wasn’t a proper script available online that could handle this for us, so we created one to tackle this problem. In this post, I explain how you can get …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 3 weeks ago

New page description detected.

  • New: If you have a big eCommerce site with lots of products, layered navigation can help your users to narrow down their search results. Layered or faceted navigation is an advanced way of filtering by providing groups of filters for (many) product attributes. In this filtering process, you might create a lot of URLs though, because the user …
  • Old: Imagine, you created a website a few years ago. It’s still out there, but you didn’t make any changes or updates ever since. So, your site probably needs a major – SEO – update. If you have a static website, you might consider to move your site to a CMS, like WordPress. What’s the best choice? …

Yoast.com

Category: Content
Type: Youtube Video

Generated 3 weeks ago

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 4 weeks ago

New page description detected.

  • New: Voice search is picking up steam. You can now use your voice to search the web, play music, navigate home, order sushi or get the latest football results. Not a day goes by without news stories about search assistants like Amazon’s Alexa, Apple’s Siri, Microsoft’s Cortana or Google’s – uh – nameless service. It seems …
  • Old: HTTP status codes, like 404, 301 and 500, might not mean much to a regular visitor, but for SEOs they are incredibly important. Not only that, search engine spiders, like Googlebot, use these to determine the health of a site. These status codes offer a way of seeing what happens between the browser and the server. …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: Every WordPress website owner occasionally stumbles upon a problem that could probably be fixed in a heartbeat with a handy WordPress plugin. That’s what makes WordPress great, right? I recall a friend of mine asking about the possibility of an answering machine on his website. There’s a plugin for that. Need to add testimonials in an …
  • Old: A few weeks ago, we added Yoast internal linking to Yoast SEO Premium for English. We released the same feature for German earlier this week. In this post, I’ll explain how the earlier released Insights laid the groundwork for this feature, how we compose the list of linking suggestions, and why Yoast internal linking is currently only available for a limited …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • Old: SEO has a somewhat questionable reputation. Why is that? At Yoast, we advise you to make an awesome website. Our SEO advice always comes down to: make sure to outrank the competition by being the best result. We actually collaborate with Google in the development of our plugin. So, why does SEO have a questionable reputation? …
  • New: The Yoast SEO plugin helps you to easily optimize the text of your post. This could definitely result in higher rankings. But unfortunately, green bullets do not magically put you on top of the search results. In this post, I’ll discuss a number of possible reasons why a post doesn’t rank, even though the text has …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: We regularly consult for sites that monetize, in part, with affiliate links. We usually advise people to redirect affiliate links. In the past, we noticed that there wasn’t a proper script available online that could handle this for us, so we created one to tackle this problem. In this post, I explain how you can get …
  • Old: As you might know, we’ve added quite a few new features to Yoast SEO over the last few months. Today marks the release of Yoast SEO 4.1, the first of many releases to come in the new year. Besides fixing some bugs, this version comes with two major new features: a mobile snippet preview and full …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: Imagine, you created a website a few years ago. It’s still out there, but you didn’t make any changes or updates ever since. So, your site probably needs a major – SEO – update. If you have a static website, you might consider to move your site to a CMS, like WordPress. What’s the best choice? …

Yoast.com

Category: Content
Type: Youtube Video

Generated 1 month ago

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: HTTP status codes, like 404, 301 and 500, might not mean much to a regular visitor, but for SEOs they are incredibly important. Not only that, search engine spiders, like Googlebot, use these to determine the health of a site. These status codes offer a way of seeing what happens between the browser and the server. …
  • Old: Schema.org takes care of all the structured data needs on your website. You can use it to markup products, reviews, events and menu items so search engines like Google can pick up this data and present it in an enhanced way. If you want rich snippets, mobile rich cards or a listing in the knowledge …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: A few weeks ago, we added Yoast internal linking to Yoast SEO Premium for English. We released the same feature for German earlier this week. In this post, I’ll explain how the earlier released Insights laid the groundwork for this feature, how we compose the list of linking suggestions, and why Yoast internal linking is currently only available for a limited …
  • Old: If you start a new site, either a blog or an online shop, you won’t rank immediately. So, what’s the first step you need to take to boost your rankings? In our view, you should always start with keyword research. Take some time to think about the words you want to be found for: which words …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • Old: You may have heard the term “AMP” very often lately. In 2015, Google pushed out this new concept called Accelerated Mobile Pages, in short AMP. AMP aims to make pages load instantly on mobile and, thereby, drastically improve the performance of the mobile web. You might wonder if you should get started with it too. Because, as …
  • New: SEO has a somewhat questionable reputation. Why is that? At Yoast, we advise you to make an awesome website. Our SEO advice always comes down to: make sure to outrank the competition by being the best result. We actually collaborate with Google in the development of our plugin. So, why does SEO have a questionable reputation? …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: As you might know, we’ve added quite a few new features to Yoast SEO over the last few months. Today marks the release of Yoast SEO 4.1, the first of many releases to come in the new year. Besides fixing some bugs, this version comes with two major new features: a mobile snippet preview and full …
  • Old: Our Yoast SEO plugin handles optimization of your WordPress site for search engines and we dare say it does that pretty well. Most of that is technical optimization, like our XML sitemap functionality, as well as aids in content optimization, like your content and readability analysis. But there’s more to SEO than that. You need links pointing to …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: There are several reasons to move your website to a new domain. Maybe you’ve gained access to a much stronger domain. Perhaps you’re changing direction or you’re rebranding. Or you’d like to start over with a new name and a new site. Assuming you have a good reason for moving your site to a new …
  • Old: Optimizing your site or page for words that people don’t use doesn’t make any sense. That’s why you have to do proper keyword research. You’ll have to get inside the heads of your audience and find out what words they use while searching. There should always be a keyword strategy behind the keywords you pick. Keyword …

Yoast.com

Category: Content
Type: Youtube Video

Generated 1 month ago

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: Schema.org takes care of all the structured data needs on your website. You can use it to markup products, reviews, events and menu items so search engines like Google can pick up this data and present it in an enhanced way. If you want rich snippets, mobile rich cards or a listing in the knowledge …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: If you start a new site, either a blog or an online shop, you won’t rank immediately. So, what’s the first step you need to take to boost your rankings? In our view, you should always start with keyword research. Take some time to think about the words you want to be found for: which words …
  • Old: A couple of years ago, Google introduced the Sitelinks Searchbox. When activated, this search box appears under the main search result from a given brand. So after searching for the brand in Google, you can directly use the search engine of the online store or site where you want to look something up. The results …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: You may have heard the term “AMP” very often lately. In 2015, Google pushed out this new concept called Accelerated Mobile Pages, in short AMP. AMP aims to make pages load instantly on mobile and, thereby, drastically improve the performance of the mobile web. You might wonder if you should get started with it too. Because, as …
  • Old: After creating a redirect, it might happen you’d like to use the URL of that post or page again. Or perhaps you decide that you’d like to cancel that redirect after some time. Reasons for this could be that redirecting that post or page was a mistake, or the post or page contains valuable content again. In …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: Our Yoast SEO plugin handles optimization of your WordPress site for search engines and we dare say it does that pretty well. Most of that is technical optimization, like our XML sitemap functionality, as well as aids in content optimization, like your content and readability analysis. But there’s more to SEO than that. You need links pointing to …
  • Old: Traditionally, you will use a robots.txt file on your server to manage what pages, folders, subdomains or other content search engines will be allowed to crawl. But did you know that there’s also such a thing as the X-Robots-Tag HTTP header? In this post we’ll discuss what the possibilities are and how this might be …

Yoast.com

Category: Content
Type: Youtube Video

Generated 1 month ago

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: Optimizing your site or page for words that people don’t use doesn’t make any sense. That’s why you have to do proper keyword research. You’ll have to get inside the heads of your audience and find out what words they use while searching. There should always be a keyword strategy behind the keywords you pick. Keyword …

Yoast.com

Category: Content
Type: Youtube Video

Generated 1 month ago

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: A couple of years ago, Google introduced the Sitelinks Searchbox. When activated, this search box appears under the main search result from a given brand. So after searching for the brand in Google, you can directly use the search engine of the online store or site where you want to look something up. The results …
  • Old: As the end of the year approaches, we always take some time to look back at all the things we did that year. We had a great 2016! We created new products, made large improvements to our Yoast SEO plugin and traveled the globe for many WordCamps and conferences. Because 2016 has been such an awesome year, we …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: After creating a redirect, it might happen you’d like to use the URL of that post or page again. Or perhaps you decide that you’d like to cancel that redirect after some time. Reasons for this could be that redirecting that post or page was a mistake, or the post or page contains valuable content again. In …

Yoast.com

Category: Content
Type: Youtube Video

Generated 1 month ago

New videos detected

  • Yoast SEO premium: social previews

    Want to know what your posts will look like when shared on Facebook or Twitter? It’s possible with the social preview feature of Yoast SEO Premium. Read more about this feature here: https://yoast.com/social-previews-yoast-seo-premium/

  • Yoast SEO Premium: multiple focus keywords

    In our new Yoast SEO Premium 3.0 update, you’ll be able to optimize a post for two completely different terms, or for two synonyms. This means you no longer have to choose between terms you’d like to rank for! Read more about the Multiple focus keywords here: https://yoast.com/wordpress/plugins/seo/multiple-focus-keywords/

  • Yoast SEO Premium: redirects module

    The redirects module allows you to create and manage redirects from within your WordPress install, allowing you to easily redirect old URLs to new ones, and solve common issues. This is especially powerful because of the combination with the Google Webmaster Tools integration. Built for scale, this redirect module can either handle the redirects for you or generate a redirect file that you can in...

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: Traditionally, you will use a robots.txt file on your server to manage what pages, folders, subdomains or other content search engines will be allowed to crawl. But did you know that there’s also such a thing as the X-Robots-Tag HTTP header? In this post we’ll discuss what the possibilities are and how this might be …
  • Old: We’re approaching the end of 2016. It was an excellent year for Yoast: next week we’ll elaborate a bit on that (including a nice surprise for our loyal readers, so stay tuned!). We hope you had a great year as well, in which you took your website to the next level and managed to outrank …

Yoast.com

Category: Positioning & Presence
Type: Page Metadata Change

Generated 1 month ago

New page description detected.

  • New: As the end of the year approaches, we always take some time to look back at all the things we did that year. We had a great 2016! We created new products, made large improvements to our Yoast SEO plugin and traveled the globe for many WordCamps and conferences. Because 2016 has been such an awesome year, we …
  • Old: A revolution is currently going on in the underpinnings of the web. HTTP, the protocol your browser uses to connect to your site, has a new version: HTTP/2. This is not something that should concern the average user, but for web developers, it changes how we do performance optimization entirely. In this short article, I want to …

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