Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 weeks ago

New blog articles detected

  • 8 Technology Ideas to Complement Your Catalog

    Did you know that printed catalogs help drive online sales? If you weren’t aware of that fact, watch this video that explains how the two work hand-in-hand. 2017 is now upon us and it is the year of the mobile shopper, so thinking about how print drives online sales we’ve compiled some ideas that may help you increase your digital catalog sales in the coming year.read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 weeks ago

New blog articles detected

  • 8 Technology Ideas to Complement Your Catalog

    Did you know that printed catalogs help drive online sales? If you weren’t aware of that fact, watch this video that explains how the two work hand-in-hand. 2017 is now upon us and it is the year of the mobile shopper, so thinking about how print drives online sales we’ve compiled some ideas that may help you increase your digital catalog sales in the coming year.read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 weeks ago

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 weeks ago

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 1 month ago

New blog articles detected

  • A Look Back at Sheridan MI in 2016

    The Sheridan book facility that you know today began as a small commercial printing facility in 1950 with only six employees.  Over the years, new equipment was added, operations relocated, services expanded, workflows improved, and staffing ramped up to support the growing business and to stay in step with the evolving industry.  Today, Sheridan MI has over 300 employees dedicated to ...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 1 month ago

New blog articles detected

  • A Look Back at Sheridan MI in 2016

    The Sheridan book facility that you know today began as a small commercial printing facility in 1950 with only six employees.  Over the years, new equipment was added, operations relocated, services expanded, workflows improved, and staffing ramped up to support the growing business and to stay in step with the evolving industry.  Today, Sheridan MI has over 300 employees dedicated to ...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 1 month ago

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 1 month ago

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 1 month ago

New blog articles detected

  • Ad Fraud: Are You Getting the Wrong Impression?

    Fake content is getting some attention thanks to Facebook and Google. But another problem digital publishers need to deal with is a big one: advertising fraud. Ad fraud is pervasive in the publishing industry, and it’s likely affecting you.read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 1 month ago

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • Making Your Pitch from the Buyer’s Perspective

    Making a large-quantity sale (5,000 or more) of your books to corporate buyers typically entails a formal presentation describing how your content can help the company in some way. You can improve your chances of making the sale with an analogy to the game of baseball. In any one game there may be several different pitchers used, but the same catcher is always there.read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • Making Your Pitch from the Buyer’s Perspective

    Making a large-quantity sale (5,000 or more) of your books to corporate buyers typically entails a formal presentation describing how your content can help the company in some way. You can improve your chances of making the sale with an analogy to the game of baseball. In any one game there may be several different pitchers used, but the same catcher is always there.read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • Print Page Volume Holding Steady for Books – Digital Print Page Volume on the Rise

    From an overall decline in printed pages to a shift in how a book’s cost is perceived, the Digital Book Printing Conference revealed some interesting data and trends.  Publishers, book printers, and equipment manufacturers gathered on November 17, 2016 in New York City to share their experiences and to discuss the future of digital printing.  A few Sheridan staff members were fortunate to attend, ...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • Print Page Volume Holding Steady for Books – Digital Print Page Volume on the Rise

    From an overall decline in printed pages to a shift in how a book’s cost is perceived, the Digital Book Printing Conference revealed some interesting data and trends.  Publishers, book printers, and equipment manufacturers gathered on November 17, 2016 in New York City to share their experiences and to discuss the future of digital printing.  A few Sheridan staff members were fortunate to attend, ...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 months ago

New blog articles detected

  • 7 Reasons Why Your Catalog Brand Matters

    Did you ever stop to think about your company's brand? What it is and why it matters to your catalog customer? Let's take a few minutes to explore these concepts. What Is A Brand? A brand is a collection of how a consumer sees, talks about, and experiences your company. It’s not just a logo or color scheme. It goes much deeper than that. You need to pay attention to how people (not just your custo...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 months ago

New blog articles detected

  • 7 Reasons Why Your Catalog Brand Matters

    Did you ever stop to think about your company's brand? What it is and why it matters to your catalog customer? Let's take a few minutes to explore these concepts. What Is A Brand? A brand is a collection of how a consumer sees, talks about, and experiences your company. It’s not just a logo or color scheme. It goes much deeper than that. You need to pay attention to how people (not just your custo...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 months ago

New blog articles detected

  • It’s University Press Week! Fun Facts…

    It's University Press Week, and boy, does Sheridan love our university presses!  In fact, we’ve been providing print and publishing services to the university press community for over 200 years!   Did you know:read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 months ago

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 months ago

New blog articles detected

  • 14 Ways to Find Potential Buyers for Your Books

    If you want to sell 10,000 books through any retailer, you must get 10,000 people to go there and buy one. But if you want to sell 10,000 books in non-retail markets, you find one person to buy 10,000 of them – non-returnable. Which do you think is a more profitable way to sell your books?read more

  • Niche Digital Rocked Entrepreneurship and Other Important Themes

    Although I’ve attended and enjoyed the Niche Media Conference in the past, I was a first-timer to the Niche Digital conference in Denver this past September. I recognized some similarities immediately. The attendees were attentive, enthusiastic, and very interested in gaining information and perspective from a deep and impressive group of industry experts.read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 3 months ago

New blog articles detected

  • 14 Ways to Find Potential Buyers for Your Books

    If you want to sell 10,000 books through any retailer, you must get 10,000 people to go there and buy one. But if you want to sell 10,000 books in non-retail markets, you find one person to buy 10,000 of them – non-returnable. Which do you think is a more profitable way to sell your books?read more

  • Niche Digital Rocked Entrepreneurship and Other Important Themes

    Although I’ve attended and enjoyed the Niche Media Conference in the past, I was a first-timer to the Niche Digital conference in Denver this past September. I recognized some similarities immediately. The attendees were attentive, enthusiastic, and very interested in gaining information and perspective from a deep and impressive group of industry experts.read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 4 months ago

New blog articles detected

  • Understand the Impact of Election Year Reads

    History reveals that elections affect more than just TV ad sales and bumper sticker displays. Election years are notable for downturns in the market in general with mergers and acquisitions put on hold, corporate investments trimmed, and CEOs consciously or unconsciously holding their breath until the votes are tallied.read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 4 months ago

New blog articles detected

  • Understand the Impact of Election Year Reads

    History reveals that elections affect more than just TV ad sales and bumper sticker displays. Election years are notable for downturns in the market in general with mergers and acquisitions put on hold, corporate investments trimmed, and CEOs consciously or unconsciously holding their breath until the votes are tallied.read more

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 4 months ago

New blog articles detected

  • Marketing from the Customer's Perspective

    What is the process you follow when you go to a store to buy something? You probably go to the most convenient place (bricks or clicks) and peruse the assortment available. You may search for a particular brand if you are aware of it. If not, you look at the prices to compare the value of the items to your needs. Then depending on the strength of your need compared to the available choices you dec...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 4 months ago

New blog articles detected

  • Marketing from the Customer's Perspective

    What is the process you follow when you go to a store to buy something? You probably go to the most convenient place (bricks or clicks) and peruse the assortment available. You may search for a particular brand if you are aware of it. If not, you look at the prices to compare the value of the items to your needs. Then depending on the strength of your need compared to the available choices you dec...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 4 months ago

New blog articles detected

  • At Long Last, Catalogers Anticipate Rate Relief from USPS

    It’s looking like 2017 may have some bright spots in it for catalogers! Some pricing relief may be coming in regard to FSS initiatives. The proposed changes include: An increase to the piece per pound threshold allowing the use of higher weight papers or the addition of more pages to the catalog A return to 2014 FSS pricing, which would eliminate the 2015 4.5% increase You can read the full arti...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 4 months ago

New blog articles detected

  • At Long Last, Catalogers Anticipate Rate Relief from USPS

    It’s looking like 2017 may have some bright spots in it for catalogers! Some pricing relief may be coming in regard to FSS initiatives. The proposed changes include: An increase to the piece per pound threshold allowing the use of higher weight papers or the addition of more pages to the catalog A return to 2014 FSS pricing, which would eliminate the 2015 4.5% increase You can read the full arti...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 5 months ago

New blog articles detected

  • ISBN Obtainment and Ownership FAQs

    If you plan to sell your book or make it available in libraries then you’ll need an ISBN. As an author or self-publisher working on your first title, the process of obtaining an ISBN may raise a few questions. Here are answers to some common questions that the book sales team at Sheridan is frequently asked … If my printer or publishing services provider supplies my ISBN, do I still own my book?re...

Sheridan Magazine Services

Category: Content
Type: Blog Article

Generated 5 months ago

New blog articles detected

  • ISBN Obtainment and Ownership FAQs

    If you plan to sell your book or make it available in libraries then you’ll need an ISBN. As an author or self-publisher working on your first title, the process of obtaining an ISBN may raise a few questions. Here are answers to some common questions that the book sales team at Sheridan is frequently asked … If my printer or publishing services provider supplies my ISBN, do I still own my book?re...

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