BBS Communications Group

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • Strategy and tactics: Why it’s important to know the difference

    There’s an illusion with PR that all practitioners ever want is to get their clients some good TV or national newspaper coverage. What many don’t comprehend is how achieving this type of coverage is often just one tactic within a broad strategic communications plan. In short, a strategic communications plan consists of three equally important, yet very different, elements; objective, strategy, and...

BBS Communications Group

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • From engagement to trust – taking your stakeholders on a journey

    Trust is a powerful force that spurs loyalty, builds credibility and supports effective communication. It gives an organisation the benefit of the doubt in situations where being heard, understood and believed is critical to successful outcomes. But how do we go beyond simply engaging stakeholders into building trust? It’s about taking your stakeholders on the entire journey, working to understand...

  • Unlocking an effective stakeholder engagement strategy

    What is the key to an effective stakeholder engagement strategy? Step one is to define what your project’s negotiables and non-negotiables are. Non-negotiables are what cannot be changed regarding your project. However, the negotiables are what you can put on the table for the community to have their say, in a positive way, on what they would like to see delivered, whether... The post Unlocking an...

BBS Communications Group

Category: Content
Type: Blog Article

Generated 3 months ago

BBS Communications Group

Category: Content
Type: Blog Article

Generated 3 months ago

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