Aspidistra Software Limited, Sage Developer.

Category: Content
Type: Blog Article

Generated 4 days ago

New blog articles detected

  • Capitalise on your reviews – and watch B2B sales grow.

    It’s no secret that human beings are herd-animals.  We much prefer to follow and stay safe, than to go rogue and risk making a poor decision.   Most people of a certain age will remember IBM’s ad slogan – “nobody ever got sacked for buying IBM”?  Marketers knew it then, and they know it now – […]

Aspidistra Software Limited, Sage Developer.

Category: Content
Type: Blog Article

Generated 1 week ago

New blog articles detected

  • The Gig Economy – how will B2B shape up?

    We may never know the precise birth-date of the on-demand  Economy, but 2016 was certainly the year that the concept came into more general awareness.  Suddenly everyone was an expert on the  “Gig Economy” as news of B2C companies and services such as Uber and Air BnB took the limelight with their economic growth. Of […]

  • Should retailers look to B2B technologies to grow their B2C retailing?

    As B2C retailers turn their backs on ecommerce… can B2B offer the tech solutions?   Guardian article (1)  “Why retailers stop selling online: the hidden cost of e-commerce” claims the costs of e-tailing, namely free delivery and returns, are making B2C less attractive for retailers. The article says that some 30% of shoppers will purchase […]

Aspidistra Software Limited, Sage Developer.

Category: Content
Type: Blog Article

Generated 2 weeks ago

New blog articles detected

  • How the b2b ecommerce buying experience matters for millennials

    Frost & Sullivan forecasts that the global b2b ecommerce market will top $6.7 trillion by 2020, making it twice the size of the b2c market. This predicted growth is being fuelled in part by the increasing influence and b2b buying power of millennials – according to PwC, they’ll account for 50% of the global workforce […]

  • Taking a strategic view of b2b ecommerce

    We often hear about companies taking a short-term view of their approach to b2b ecommerce, rather than thinking about systems and solutions that will be best-fit for meeting longer term business goals. In our experience, looking past the quick-fix and adopting a more strategic view usually results in better decisions – particularly when it comes […]

  • B2B Ecommerce basics – KISS – Keep It Simple SEARCHING!

    B2B ecommerce is now a must-have.  In just a few short years, “trade suppliers” have upped their game.  Anyone who is anyone in trade sales has an integrated B2B ecommerce site. Not you?   Well then may we humbly suggest you just have a quick look around at your competition.   See that little “trade login” button […]

  • How to build your b2b ecommerce platform around your customers

    Today’s b2b buyers are increasingly tech savvy and continually looking for simpler ways to research and purchase the products they need for their businesses. Forrester calls this new era of the connected buyer ‘Age of the Customer,’ and refers to companies that are able to systematically anticipate and respond to customer needs. Yet it’s surprising […]

  • Four strategic B2B ecommerce talking points for 2017

    As 2017 arrives, here are some of the strategic issues that could impact on the way B2B ecommerce shapes up through the year… Manufacturers will continue to add services to their product offerings In the face of continuing economic volatility and tighter environmental regulation, manufacturing firms will increasingly add services and solutions to their product […]

  • Software Engineer (degree apprentice)

    Vacancy offered as part of the University of Exeter’s BSc (Hons) Digital and Technology Solutions degree apprenticeship. Location: Kingsbridge, South Devon Apprenticeship duration: 4 years Salary: £15,000 p/a (year 1), £18,000 p/a (year 2). Subsequent years subject to performance. Closing date: 24th February 2017 Interview date: W/C 6th March 2017 Starting date: From 31 July […]

  • Why short words are best.

    In B2B ecommerce, it can be tempting to think that our trade status means customers can easily navigate the meanings behind long words and jargon.   But words are currency* and although it’s tempting to use long words and long sentences,  we really should stick to the shortest words possible. And here’s why: Short words make […]

  • The Internet of Things will reshape ecommerce

    The Internet of Things (IoT), or digitising the physical world, will transform the way companies do business over the next 10 years – and both b2b and b2c ecommerce will be at the heart of that transformation. Sensors and actuators built into everyday objects and machines, and connected by networks to computer systems will enable […]

  • Beyond B2B – into Organisational Credibility – part 1

    Many of our articles are all about the technical elements of B2B ecommerce.  Over the years we have shown you how to boost product sales, improve your photos, add videos, sell more, save time and make more profits when using B2B ecommerce. However, there is another side of B2B ecommerce, and that is the very […]

  • Beyond B2B – into Organisational Credibility, part 2 – have clear values

    Have Clear Values If Credibility was a triangle, then values would be the bottom layer. As a business it may not always be obvious what your values are, or even that you actually have specific values . However, values are essential.  They make you stand out from the crowd and put clear blue water between […]

Aspidistra Software Limited, Sage Developer.

Category: Content
Type: Blog Article

Generated 4 months ago

New blog articles detected

  • Is your business customer-centric?

    In a survey by B2B International, it was shown that only 14% of B2B companies claim that their business is truly customer-centric!   That’s an enormous 86% who are not putting their customer right at the heart of their business. Added to this, only 25% of businesses say that their company makes life easier for their […]

  • Make the most of the Micro-moments.

    Remember the heady days of the three dimensional web experience.? The platform, the quality of the offer, the medium by which it is viewed (mobile/tablet, etc)? Now there is the fourth dimension.  The time-span of your viewers.  And as our human attention span is now less than a goldfish (<8 seconds) the micro-moment is a […]

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