A.wordsmith

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • Thought Leadership the Hard Way

    A lot of PR pros are eager to tell you how easy it is to be a thought leader: “3 Simple Ways to Become a Thought Leader in 15 Minutes or Less,” “How to Become a Thought Leader in a Month or Less,” and “You Can Be A Thought Leader: The Secret To Being Inspiring.” […] The post Thought Leadership the Hard Way appeared first on A. Wordsmith | Public Relations |.

A.wordsmith

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • How to Communicate a Business Name Change

    There are a number of reasons organizations change their names, from mergers or company splits (Anderson Consulting to Accenture in 2001) to wanting to better align their names with an evolving service or product line (Apples Computer to Apple in 2007) or even distance themselves from a product in the portfolio (Phillip Morris to Altria […] The post How to Communicate a Business Name Change appear...

  • Top 4 Takeaways from Art + Science of Storytelling across Platforms

    I recently had the opportunity to attend a PRSA webinar presented by Geoff Livingston and Andrew Gilman called the Art and Science of Storytelling across Platforms. Given that a huge portion of a PR professional’s job is crafting stories for their clients, this topic was relevant and applicable. Here are my top takeaways from the […] The post Top 4 Takeaways from Art + Science of Storytelling acro...

A.wordsmith

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • 5 Tips for Building a Successful Relationship with Your PR Team

    Having spent most of my career inside of a company and being the one to hire a PR agency, I am now working inside an agency. While tracking all my time and juggling many clients a month can be challenging, it provides some great insight into how I might be perceived and what clients might […] The post 5 Tips for Building a Successful Relationship with Your PR Team appeared first on A. Wordsmith | ...

  • Round Up: How Businesses are Using Pokemon Go

    Earlier this summer, Pokémon Go hysteria swept the globe. Fueled by nostalgia and one of the first widespread iterations of augmented reality, the app became the most downloaded app in a first week ever. Groups of Pokémon trainers traversing the streets, phone in hand, became a common sight in many cities, and many families found […] The post Round Up: How Businesses are Using Pokemon Go appeared ...

A.wordsmith

Category: Content
Type: Blog Article

Generated 3 months ago

A.wordsmith

Category: Content
Type: Blog Article

Generated 3 months ago

A.wordsmith

Category: Content
Type: Blog Article

Generated 3 months ago

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