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Crayon Competitive Intelligence Blog

Dan Slagen

Recent Posts

25 Examples of Home Page Email Capture Forms

Dan Slagen on Fri, Dec 16, 2016

The most popular page on every website is the home page. It serves as a launching pad for your brand and moves visitors into a conversion funnel. If you’re direct response focused, there’s no better page to optimize for lead generation than your home page.

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Redesigns of the day June 21, 2016

Dan Slagen on Tue, Jun 21, 2016

1. A Landing Page on glowtouch.com

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Optimize Your Landing Page Designs With These 20 Marketing Tests

Dan Slagen on Thu, Feb 11, 2016

We all have landing pages to test, and we all need new ideas to test! See these 20 landing page designs, each featuring one thing for you to test (written in the comments section of each design) at...

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15 Pricing Pages Featuring Imagery (rare)

Dan Slagen on Thu, Feb 11, 2016

So let me get this straight, you use imagery on your home page to increase engagement rates and imagery on your landing page to increase conversion rates…but you don’t have an image on your pricing...

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36 Awesome Pricing Pages in Software

Dan Slagen on Mon, Feb 8, 2016

Looking for some inspiration for your new pricing page? Check out 36 of our favorites below:

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Best of Crayon This Week - Direct Response

Dan Slagen on Thu, Jan 28, 2016

Welcome to the Best of Crayon. The content here can also been seen in our weekly newsletter so if you like what you see be sure to subscribe! This week’s theme is “direct response”

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The Data Suggests Focusing on Visual Marketing in 2016

Dan Slagen on Wed, Jan 13, 2016

You need to be doing a better job at visual marketing this year. More visuals, more testing, more optimization. Don’t take our word for it, the data speaks for itself, here are a few recent...

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50 Headlines Containing 5 Words or Less

Dan Slagen on Sun, Jan 10, 2016

Concise headlines are a struggle for a number of marketing teams. While the purpose of copywriting is to quickly convince a visitor to take an action, too many times websites are overloaded with...

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Web Design Marketing Demands Excitement and Clarity

Dan Slagen on Tue, Dec 1, 2015

Highly engaging home pages are designed with clarity, and excite users enough to take an action. Home pages are meant to serve as launching pads, moving visitors into a conversion funnel.

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Marketing Meets Design #2 - Kantar

Dan Slagen on Mon, Nov 23, 2015

Welcome to another edition of Marketing Meets Design! 

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