Thanksgiving is upon us, and in the spirit of getting in touch with our roots on this great American holiday, we’re out here in our country’s melting pot to see just how well our neighbors know our nation’s history. So come join us on our stroll, and maybe we’ll all learn a little something to share at the dinner table this year.
Speaker: Rad Kalaf - Web Usability Heuristics
Our Director of Sales & Growth, Adam Martingano, provides some helpful tips for optimizing your videos for marketing campaigns. "Video is rapidly becoming the preferred method of digital marketing. Each day, 100 million people are watching videos online, and if you’re still watching me, then that makes one more. So how do you get the most out of your video campaign? 1. Don’t wait. If you can’t ...
It's the season of UGGs, pumpkins, and all things plaid. Here are the best and worst things about our favorite season! LIKE THIS VIDEO? Check out more like it on our PRPL Culture playlist: https://www.youtube.com/watch?v=9aipBufoJP8&list=PLsFFMUAU_pTjpLWBt5DILPumst09HKCCh Purple, Rock, Scissors (PRPL) is a digital creative agency delivering innovative solutions for brands and consumers. Our tea...
Creative Morning hosted at PRPL for the month of September, featuring Director of Innovation at the Orlando Magic, Jack Elkins!
Speakers: - Andrew Raij (Guest Speaker) on VR: Empathy Engines & Immersive Analytics - Christian Climer on 360 video basics
Understand programming through a pseudo-code example with PRPL Senior Engineer Renee Blunt. Accompanies video found here: https://youtu.be/RHrLGJP7AmI
PRPL Creative Sam Bork walks us through the basics and fundamental mechanics of Magic the Gathering
PRPL Content & Marketing Strategist, Christina Love, shares tips for being more productive in your work flow and personal life. From learning to say "no" to applying Pareto’s Principle to your output, there’s plenty of insight to glean from these simple concepts.
PRPL Brand Manager, Erin Butler, discusses the nature and psychology of habits and the ways in which they can be formed or broken. Find out how discovering our individual tendencies and the factors that motivate us can lead to the mastery of our habits. Based on research and framework of New York Times best-selling author, blogger, and speaker Gretchen Rubin.
PRPL Project Manager, Tessa Henley, shares her holistic approach to combating stress, naturally. Tessa describes the many health benefits that can be derived from different plant species, and lays out practical ways to incorporate these plants into your life and diet.
PRPL Video Director, Masood Ahmed, walks us through the 5 main phases of the video production process. Topics discussed: - Development - Pre-Production - Production - Post-Production - Distribution
PRPL Creative & Engineer, Kyle Hyams, explains how to properly structure folders in After Effects.
PRPL UX Architects, Tricia D’Antin and Rad Kalaf, share their collective knowledge on how to implement an Object-Oriented Content Strategy, from project discovery to organizing into sitemaps. Topics discussed: -What is an Object-Oriented Content Strategy? -Why use one? -Detailed step-by-step instructions to make your own -Examples!
PRPL Social Media & Content Strategist, Brandon Shaw, shares his thoughts on the current state of live streaming and raw content, where they’re going, and how these technologies can be leveraged by agencies who incorporate them into their social strategy. Topics discussed: -Current trends in livestream and raw content apps -The importance of embracing these new technologies -Best practices on S...
Michael Parler (Vice President) and Jim Powell (Director of Technology) share experiences and insights from Purple, Rock, Scissors (PRPL), a fast-moving digital creative agency located in Orlando Florida. Learn about the DNA behind the scenes at PRPL, how it recruits digital talent, and how they tackle projects with a goal-driven approach. Michael & Jim will share insights on the agency’s traje...
What to look for in candidates during the hiring process, how to lose the ego when hiring smarter, and additional resources for job interview questions and onboarding.
Exploring the pragmatic relationship between Goals, Strategies, and Tactics through the lens of goal-driven design. Learn how to lead with the "why" and eliminate waste by having form follow function in digital strategy. Presentation by PRPL VP, Michael Parler, at iSummit 2014
Experience Lead, James Caruso, outlines a designer’s journey from inception to interaction design, illustrating how Interaction Design (IxD) has the potential to affect all aspects of the entire experience for any project, and delight users while you’re at it.
Our Associate Search Marketing Strategist, Jeff Malczyk, teaches us all about Excel pivot tables: how to interpret data faster, easier, and more efficiently. Complete with in-depth instructions, screenshots, video, and memes. Because you have to laugh. Download the practice worksheet: http://cl.ly/2f0t3x3M0d30
PRPL Information Architect Tricia D’Antin explains the thought process behind merging business goals with user goals through user experience (UX) design.
"Getting Your Community to Shop Local with Ten Easy Tips" Search marketing advice for small businesses, presented by digital creative agency Purple, Rock, Scissors at 2014 Surf Expo.
"Socially Speaking: How does your store score?" A social media audit of several brands and small businesses attending the annual Surf Expo, presented by marketing experts from Purple, Rock, Scissors.
Tips for optimizing your social media strategy for a mobile audience, with PRPL’s in-house expert, Gabbie Papazov. Learn best practices for the top social channels in an increasingly mobile world, and ways to apply these to your brand.
We recently got word from Google that all keyword data in Analytics is now private, but will still be available to a certain extent in Google Webmaster tools. Here, our SEO expert, Alex King, clears up what this update means for you and your clients.
PRPL’s Search Strategist and data-mining extraordinaire, dropped some knowledge about the new age of interpreting analytics across multiple media and what that means for your business.
A look at the daily life of Paul Hilt, Integrations / IT Engineer and lifesaver here at PRPL. LIKE THIS VIDEO? Check out more like it on our PRPL Culture playlist: https://www.youtube.com/watch?v=9aipBufoJP8&list=PLsFFMUAU_pTjpLWBt5DILPumst09HKCCh Purple, Rock, Scissors (PRPL) is a digital creative agency delivering innovative solutions for brands and consumers. Our team has a passion for the b...