Media Two Interactive

Category: Content
Type: Blog Article

Generated 5 days ago

New blog articles detected

  • The Secret To Paid Search #TBT

    #TBT – Throwback to eight years ago – check out this article on iMedia Connection that was written by Media Two CEO, Michael Hubbard, about how we approach paid search! Media Two has been shaping the digital advertising landscape for almost 20 years by defining and adapting the way we approach media buying. Part of the reason Read More The post The Secret To Paid Search #TBT appeared first on Medi...

Media Two Interactive

Category: Content
Type: Blog Article

Generated 2 weeks ago

New blog articles detected

  • Ad Targeting Perfection

    Let’s face it, most companies have some idea of the audience they are trying to reach with their advertising message. The real question is how can they ensure that they are reaching and engaging with that audience efficiently and effectively? What if we told you that we could accurately serve an ad to a target Read More The post Ad Targeting Perfection appeared first on MediaTwo Interactive.

  • Media Buying Transparency

    Media Buying Transparency in Advertising appears to be the term and hot topic as we wind down 2016.  From the Association of National Advertisers (ANA) releasing their K2 Media Transparency report in June, to the most recent “Bid Rigging” claims from the Department of Justice against the 4 major advertising holding companies, there is a renewed Read More The post Media Buying Transparency appeared...

  • What’s the Deal With Outstream Video?

    Outstream video, in-content video, native video.. different names describing the same thing! Let’s call it outstream video for today. Outstream is a video format that is embedded within content rather than instream formats such as pre-roll.. meaning that a user does not need to be watching video content in order to view the ad. The Read More The post What’s the Deal With Outstream Video? appeared ...

  • Navigating the Data Landscape

    Data Management Platforms (DMPs)? Digital Marketing Hubs (DMHs)? Where do all of these technology companies fit in the programmatic ecosystem? We recently attended AdExchanger’s Programmatic I/O in New York and met with other top agencies, brands and technology providers. In today’s programmatic advertising landscape, it is more important than ever to leverage quality data alongside Read More The ...

Out-Market Your Competitors?

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account Log in

Out-Market Your Competitors

Get complete competitive insights on over 2.2 million companies to drive your marketing strategy.

Create Free Account

Already a user?  Log in