The Good Enough Test
People like to settle. They get comfortable. Complacent. Follow Status Quo. Which quickly turns into creating more of the same, average, boring marketing efforts that your competition creates because it’s easy and everybody is going it. We deal with frustrations, ultimately becoming blind to them.... The post The Good Enough Test appeared first on Hundred Rubys.
Why SEO Should Be A Critical Part of Your Marketing Plan
Digital marketing is a massive field and SEO should be a top priority for any business in 2017 as a means to drive traffic to a website. While one could pursue paid advertising, SEO is a tactic that will position you better in the long... The post Why SEO Should Be A Critical Part of Your Marketing Plan appeared first on Hundred Rubys.
How To Diagnose and Fix Bad Website Bounce Rates
A bounce rate refers to a certain percentage of visitors that leave your website (or “bounce” back to the search results or referring website) after viewing only one page on your site, or after being there for a very short period of time. It might... The post How To Diagnose and Fix Bad Website Bounce Rates appeared first on Hundred Rubys.
Top 10 Metrics To Know If Your Website Is Performing
So you think you have a stellar website….maybe you are thinking about the design, or technical capabilities, or the kittens with chainsaws that are amazing. When we are talking about an effective website, we mean how are you tracking performance? By what metrics are you... The post Top 10 Metrics To Know If Your Website Is Performing appeared first on Hundred Rubys.
5 Trends For Better Organic Rankings in 2017
One of the top questions I get asked involves a giant black hole – what will search engines want in 2017? The short answer is absolutely no one knows except Google. And even then, they do not share that info. With 600+ algorithm changes per... The post 5 Trends For Better Organic Rankings in 2017 appeared first on Hundred Rubys.
How Hundred Rubys Works With Clients
Business owners must work on their craft while running a business. With a plethora of marketing vehicles available to small business owners, it’ is difficult to know what to pursue, if it’s working, how it’s working, and who will be doing the work. Hundred Rubys... The post How Hundred Rubys Works With Clients appeared first on Hundred Rubys.