Bazaarvoice

Category: Content
Type: Blog Article

Generated 3 weeks ago

New blog articles detected

  • 2017 Marketing predictions: What to expect in the new year

    As January comes to a close and we settle into 2017, it’s a fitting time to reflect on the year behind us and prepare for the year ahead. With rapidly advancing technology, companies getting acquired, and ongoing concerns around data security, it’s hard to foresee what business and tech trends will make the biggest impact on our business, our clients, and our partners. Fortunately, Bazaarvoice is ...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 4 weeks ago

New blog articles detected

  • The Super Bowl rush: Three tips to score with TV shoppers

    With late January approaching, Super Bowl preparation is in full effect with teams, fans, and brands all anxiously waiting for the big day. While fans and teams are focused on securing their spot in the big game, brands hope to score with memorable commercials. Consumers have another, perhaps less obvious, mission – to buy a new TV. In 2016, 111.0 million viewers tuned in to Super Bowl 50, and man...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 1 month ago

New blog articles detected

  • The top three critical themes out of NRF 2017

    With the increasing domination of online shopping and the recent news of major retailer store closures, it is no secret that many questions surround the retail industry as we head into 2017. The National Retail Federation’s Big Show convened this week in New York City, and many of the biggest brands and leaders in retail were in one place to address the challenges facing the industry and the innov...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 1 month ago

New blog articles detected

  • Without action, diversity is just a nice word

    What does it truly mean to celebrate diversity in the workplace? While many companies tout facilitating cultural diversity as a core value, how many practice what they preach? The truest collective principle that bonds any workplace are its common goals to success. The underpinning magic of this success is the nurturing of team harmony and the creation of an environment where those of different mi...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 1 month ago

New blog articles detected

  • The top ten Bazaarvoice blog posts of 2016

    From Pokemon Go to self-driving cars and the Olympics to the elections, 2016 brought both surprise and innovation. Here at Bazaarvoice, we celebrated our 11th year with a move into our awesome new Austin headquarters, launched our new Bazaarvoice Advertising solution, hosted 26 global Inspire workshops celebrating our clients, released our CGC Index, held our best attended b:generous week to date,...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • Why we hackathon

    About twice a year, Bazaarvoice hosts an internal hackathon, spearheaded by the engineering department and open to the entire company. We carve out three days from schedules and responsibilities to dedicate towards building functional prototypes of our own ideas. The last day, we show off our projects, starting with a science fair format where everyone can see the various demonstrations and "inves...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 2 months ago

New blog articles detected

  • Mobile shoppers & millions of orders: Black Friday by the numbers

    With over 5,000 brand and retailer websites and more than 590M shoppers monthly, the Bazaarvoice Network has a unique perspective on the holiday shopping madness. Growth of online shopping Each year, online shopping continues to grow as consumers avoid the in-store crowds and take advantage of free shipping. During this holiday season, shoppers planned to spend an equal amount online vs in store, ...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 3 months ago

New blog articles detected

  • In a Bazaarvoice minute: The holiday surge on our network

    As Black Friday nears, brands and retailers are gearing up for the rush of in-store shoppers and massive surges in online site traffic. Amazon launched its Black Friday Deals Store on the first of the month, while major retailers like Target and Walmart have already started announcing pre-Black Friday deals. The National Retail Federation predicts that online sales will increase 7 to 10% this upco...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 3 months ago

New blog articles detected

  • First-party data: The gift that keeps on giving

    With Election Day behind us, many Americans now anticipate the other big day in November: Black Friday. It’s a gauntlet of commerce that kicks off the entire holiday shopping season, dominating the attention of most brands, retailers, and consumers. This year may be the biggest in years as holiday spending is expected to reach its highest point since the dip in 2008, increasing 10 percent compared...

  • The new rules of engagement or how consumers really feel about brand marketing

    The rules of marketing have changed. As much as marketers may try to dictate the rules of engagement with consumers, consumers are really the ones in the driver’s seat. Today’s consumers are inundated with branded content and advertising from hundreds of companies, and they can opt out, block or cut ties whenever they please. Therefore, it is imperative for brands to pay attention to what their cu...

  • How many reviews does it take to achieve a meaningful average rating?

    What is the value of consumer-generated content? How do shoppers behave on different devices? These are the types of questions the Analytics team strive to answer by doing what we do best – digging through troves of data. Lately, we’ve been thinking about the relationship between two of the most basic metrics: average rating and the number of reviews a product has. Let’s drill down a little deeper...

Bazaarvoice

Category: Content
Type: SlideShare Presentation

Generated 3 months ago

Slide Share presentations detected

  • Online and in the Aisle in Australia: 3 Word-of-Mouth Strategies for Global Retail

    The plethora of communication platforms available today has transformed the way consumers interact with retailers. Do you know why consumers are choosing to shop with you over competitors, and do you know what they are looking for once they come into your store? The word-of-mouth era that we live in today makes answering those questions possible. In this deck, learn about the three word-of-mo...

  • The Conversation Index, vol. 9

    Don’t miss our 33-page guide to the latest developments in consumer-generated content (CGC). We cover everything you need to know about the state of CGC, from the changing way consumers make high-value purchases like automobiles, to how they select food retailers and financial services.

  • Can Anyone Really Trust User-Generated Content?

    We all do it. We all read online reviews to help pick what restaurant to eat at, select the new TV for our living room, or choose a new dry cleaner. We look at likes and user comments on music and video sites to identify emerging artists and get a sense of whether the next Hollywood blockbuster is really that good. And we often rely on search rankings to tell us which pages have the most informa...

  • Inspire: Voice of the Customer

    Learn how retailers and brands are thinking about programs that benefit themselves, their partners, and their customers by bringing the right content to the consumer at the point of purchase, most specifically in the online space.

  • Inspire: Stepping it Up

    Taking your programs to the next level and getting customers talking about your brand - Learn how one of the world’s largest brands has tapped in to word of mouth through their Bazaarvoice partnership. During the roundtable we will share the four pillars of a successful WOM program. We will spend time brainstorming tactics on how to acquire word of mouth content and how to leverage and amplify th...

  • Inspire: Myths of UGC

    Discover the common myths and misconceptions of UGC that you are still falling for and surprising truths you might not know.

  • Inspire: Motivating Google with Reviews

    Learn how Google Reviews can help conversion and the impact of utilizing Bazaarvoice SEO integration.

  • The Conversation Index, volume 8

    There is no such thing as "enough" customer feedback. No matter how many reviews a product has, businesses that constantly gather even more opinions will see higher conversion rates, better SEO, and deeper insights into their products, industries, and regions. In The Conversation Index you will learn: How you can more than triple review volume easily through syndication. Why fresh, product-spec...

  • Bv webinar how-social-consumer-helps-build-your-brand

    Today’s consumers have taken control of the marketers’ message. Leveraging UGC, brands can deepen relationships with consumers and ultimately drive their purchase decisions.

  • La passion de vos clients transforme les consommateurs en acheteurs

    Aujourd’hui, les médias sociaux sont un vecteur de conversations quotidiennes. Cela veut dire que des milliards de conversations, qui étaient autrefois d’ordre privé, sont à présent rendues publiques sur les réseaux sociaux. Les publications effectuées sur les réseaux sociaux constituent une opportunité unique pour capter les opinions des consommateurs et séduire les clients. L’utilisation conjoi...

  • Teilen Sie die Leidenschaft Ihrer Kunden: Wie Sie Interaktionen in sozialen Netzwerken nutzen und dadurch den Umsatz steigern

    Heutzutage finden viele Gespräche in sozialen Netzwerken statt. Das bedeutet, dass Milliarden von Unterhaltungen, die früher ausschließlich offline stattfanden, nun über soziale Netzwerke für jedermann zugänglich sind. Beiträge in sozialen Netzwerken bieten die Möglichkeit, die Meinung von Kunden einzufangen und Käufer auf effizientere Weise als jemals zuvor zu binden. Die Kombination aus Bewertu...

  • Bazaarvoice Sampling Webinar

    Learn how a sampling program can activate your brand advocates and gain momentum for for new products, seasonal launches or across your portfolio. Angela Ingram, Social Media Strategist with Zep Retail, will share how she leveraged Bazaarvoice Sampling to take their program to the next level.Anu Saha, Bazaarvoice Group Product Manager, will also show you exactly how sampling can work for you.

  • Webinar: How to make this the best holiday sales season yet

    Improve your holiday sales and brand image this holiday season with researched tactics to attract shoppers. Watch this recorded webinar and learn through real case studies including how (and when) consumers really use reviews in holiday shopping plus more.

  • Inspire Chicago - Busted! 10 UGC Myths You're Still Falling For

    Conrad Wredberg, Director of Product Management – Analytics

  • Inspire Chicago - Creating Customer Journeys as Unique as your Customers

    Session by Salesforce ExactTarget Marketing Cloud

  • Inspire Chicago - Benchmarking and Analytics

    Conrad Wredberg Director of Product Management – Analytics

Bazaarvoice

Category: Content
Type: Blog Article

Generated 4 months ago

New blog articles detected

  • The impact of authentic CGC on a business’ bottom line

    Over the last five years, the relationship between brands and consumers has shifted – consumers are now in the driver’s seat with peer-to-peer trust being three times more influential than branded content. From a business’ perspective, this peer-to-peer trust is also massively impacting the bottom line. Consumer-generated content (CGC) encompasses ratings, reviews, questions, videos, photos, blo...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 5 months ago

New blog articles detected

  • In search of authenticity

    Seth Godin defines brand value as, “not merely the sum total of how much extra people will pay, or how often they choose, but the expectations, memories, stories and relationships of one brand over the alternatives”. Patagonia has successfully evolved from an outdoor apparel retailer to a staple for today’s outdoor enthusiast. Patagonia’s customers are not only passionate about the products and se...

Bazaarvoice

Category: Content
Type: Blog Article

Generated 5 months ago

Bazaarvoice

Category: Content
Type: Blog Article

Generated 5 months ago

Bazaarvoice

Category: Content
Type: Blog Article

Generated 6 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 8 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 8 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 8 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 9 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 9 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 9 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 9 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 9 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 9 months ago

Bazaarvoice

Category: Conversion
Type: Landing Page

Generated 9 months ago

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