BatesMeron Sweet Design

Category: Content
Type: Blog Article

Generated 21 hours ago

New blog articles detected

  • Brand Activism in Today’s Marketplace

    It’s safe to say that advertisers are always on the hunt for new ways to engage and connect with consumers. Sometimes that’s humor, sometimes it’s a saccharine heart-tugging narrative and sometimes it’s brand activism, going a little deeper and aiming for the moral center. In 1971, America was still in the Vietnam War and the idea of universal love and harmony Continue Reading The post Brand Activ...

BatesMeron Sweet Design

Category: Content
Type: Blog Article

Generated 2 weeks ago

New blog articles detected

  • 15 Instagram Accounts to Follow for Mind-Melting Inspiration

    Instagram is by far my favorite social network because it truly is what you make of it. The ability to curate a feed of exactly the type of media you want to see makes it one of my favorite places to go for inspiration. It’s also the greatest when I want to stay up on the latest from my favorite designers. Continue Reading The post 15 Instagram Accounts to Follow for Mind-Melting Inspiration appea...

BatesMeron Sweet Design

Category: Content
Type: Blog Article

Generated 3 weeks ago

New blog articles detected

  • Quiz: Can You Recognize These Chicago Hot Spots?

    How well do you know Chicago? Recently we tested our own Chicago knowledge while putting together an engaging, Windy City-centric infographic for our client C+R Research. That got us to thinking, why let their customers have all the fun? So we created our own quiz of visit-worthy Chicago attractions. Test your knowledge of Chicago’s popular restaurants, bars and attractions by taking Continue Read...

  • Wear Your City on Your Sleeve

    It’s impossible to travel these days without seeing people proudly wearing apparel of their home town. Airports are filled with local pride in the form of hats, t-shirts, coffee mugs—you name it, a city name is on it. From more populous areas like NYC to local neighborhoods like The Gulch, in Nashville, city branding has become mainstream. Even big box Continue Reading The post Wear Your City on Y...

  • Authentically Wisconsin Signs

    As advertisers and designers, we often encounter the word “authenticity.” It’s definitely a branding buzzword these days. It makes sense. Like never before, consumers demand straight talk and transparency when they’re making purchase decisions. I found myself thinking about this in the most unlikely of places over the holiday break: about 45 minutes outside of Green Bay, Wisconsin, on the Continue...

  • Food Packaging: Mouthwatering Design

    I freaking love going to the grocery store. Maybe it’s that I’m really getting into the swing of this 30-something thing, but for me, a Saturday morning spent browsing the supermarket shelves is thoroughly delightful. Although… delightful for reasons you might not expect. Sure, the food is great and all, but the food packaging is where it’s really at. Let’s take a look at some CPG Continue Reading...

  • Our Inaugural BeeTreat Company Workshop

    What features giant foam dice, prizes in the form of stuffed diseases, laughing and lots and lots of candy? A BatesMeron BeeTreat, of course! As BatesMeron grows and changes, we face new hurdles and challenges as a team. Tackling those challenges head on with a positive attitude is the BatesMeron way. Thus launched the first ever BatesMeron BeeTreat! A fun-filled Continue Reading The post Our Inau...

  • Get Ready 2017: BMSD New Year’s Resolutions

    It’s that time of year again, when you sit around with family and friends and discuss your hopes and dreams for the upcoming year. New Year’s resolutions are kind of like a drunk uncle. You know you shouldn’t take him too seriously, but you can’t help but laugh and play along when he comes around once a year. It’s become popular Continue Reading The post Get Ready 2017: BMSD New Year’s Resolutions...

  • Why We’re Loving Spotify’s New Ad Campaign

    As a wrap-up to the weirdness that has been 2016, Spotify has debuted a unique out-of-home ad campaign this week and it’s turning heads. Spotify’s internal creative team combed through users’ data for the year and pulled out informational tidbits that are both intriguing and hilarious. They formed the basis for its “It’s Been Weird” campaign, which is leading with high-profile billboard ads Contin...

  • Graphic Designer Holiday Gift Wish List

    Since the season of giving is upon us, I thought it would be fun to do a round-up of some of my favorite design-related holiday gift ideas. These picks are perfect for that special graphic designer in your life. (And Santa, if you’re reading this, here are some great hints of what to drop down the BatesMeron chimney! We’ve been very Continue Reading The post Graphic Designer Holiday Gift Wish List...

  • Inspiration Information: 7 Podcasts for Creatives

    As creatives who are tasked with generating clever ideas, copy and designs for clients daily, we all need a little inspiration to keep us on top of our game. At BatesMeron, our designers are Pinterest pros with endless boards dedicated to color, design, typography and client-specific needs. As an office, we also have an extensive library of design books, publications Continue Reading The post Insp...

  • Sharing the Thanksgiving Spirit

    Let’s face it, 2016 hasn’t been the greatest. We lost some of the greatest musicians in the form of David Bowie, Prince and Leonard Cohen, and amazing athletes such as Jose Fernandez, Muhammad Ali and Arnold Palmer. And don’t even get me started on the deaths of Gene Wilder and Alan Rickman (RIP Snape. Always). We’ve experienced enough loss in Continue Reading The post Sharing the Thanksgiving Spi...

BatesMeron Sweet Design

Category: Content
Type: Blog Article

Generated 4 months ago

New blog articles detected

  • We Picked Our Favorite Logo Design of All Time

    The logo is the keystone to the brand. It’s the piece that holds the whole mess together. The tag. The calling card. The fingerprint. The mark that says everything there is to say about a brand—packed into a square inch of space. It can convey, among other things, a reputation, a tone, history and values. It’s a brand’s introduction and Continue Reading The post We Picked Our Favorite Logo Design ...

BatesMeron Sweet Design

Category: Content
Type: Blog Article

Generated 5 months ago

New blog articles detected

  • Live Long and Prosper: Lessons from Star Trek on Brand Longevity

      As some of you may have noticed, September 8th was the 50th anniversary of the debut episode of Star Trek: The Original Series. This milestone was marked with TV marathons, shout-outs across the Internet and at a nationwide convention tour, which I attended right here in Chicago when it touched down last weekend. I immersed myself in three days of Continue Reading The post Live Long and Prosper:...

  • BatesMeron Ranked as a Top Creative Agency in the US

    You guys! We are so excited to share that BatesMeron is now ranked as a Top Creative Agency for 2016 by the research firm Clutch! Announced this week, the report comes just a few months after we were highlighted in their Top Digital Agencies in Chicago list this Spring. Ranked among agencies such as Hub Strategy and Communication in San Francisco, Ruckus in New Continue Reading The post BatesMeron...

BatesMeron Sweet Design

Category: Content
Type: Blog Article

Generated 5 months ago

New blog articles detected

  • 6 Tips for Getting Out of a Creative Rut

    Designers, you know it all too well: You’re slaving away for hours on end on a design and all of a sudden you’ve got nothing. You’ve hit the dreaded Creative Roadblock. Maybe it’s because there are a million things on your mind or because you’ve been staring at the screen for way too long. Either way, it’s frustrating, and sometimes getting Continue Reading The post 6 Tips for Getting Out of a Cre...

BatesMeron Sweet Design

Category: Content
Type: Blog Article

Generated 5 months ago

BatesMeron Sweet Design

Category: Content
Type: Blog Article

Generated 5 months ago

BatesMeron Sweet Design

Category: Content
Type: Blog Article

Generated 6 months ago

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