Arketi Group

Category: Content
Type: Blog Article

Generated 1 month ago

New blog articles detected

  • [Infographic] Exciting fintech data on consumer behavior trends

    From mobile payment options at your favorite eateries to instant peer-to-peer (P2P) payments with friends, the advances in financial technology are impacting how consumers and businesses interact with one another. But navigating through the latest payment options, FinTech trends and tech tools impacting the customer experience doesn’t have to feel overwhelming. We’ve compiled the top FinTech need-...

  • [List] The 5 best email marketing campaigns that are actually read

    Is your email marketing campaign just not generating the results you expected? Maybe you can’t get enough opens, or maybe they just aren’t converting leads into sales? Email continues to be a major form of marketing communications to prospects and customers. The fast and simple messaging approach this medium brings to our marketing mix ensures […] The post [List] The 5 best email marketing campaig...

  • [List] Exciting web design trends to look for in 2017

    The Web is a curious beast. How the Web looks and functions is perpetually dictated by how audiences consume content. It’s no secret that more online content is being consumed on phones and tablets. And the need to have content and functionality for any size screen has had a profound affect on web design. B2B […] The post [List] Exciting web design trends to look for in 2017 appeared first on B2B ...

  • Evolving media expert shares how to optimize headlines for search

    Smart People Saying Smart Stuff Part 7: Serena Ehrlich Over the past year, we’ve discussed the imminent collision of Search and PR. A year later, we’re experiencing the effects of that merger and were eager to learn about best practices on how to optimize headlines for search. So we turned to one of the best evolving media […] The post Evolving media expert shares how to optimize headlines for sea...

  • Georgi Gullia Shares Insights on Startup Funding

    Smart People Saying Smart Stuff Part 6: Georgi Gullia Startup investing. It’s a sexy space to play in, if you have the cash to do so. However, it’s not the most intuitive environment to those looking from the outside-in. Amidst all the terminology (angel, seed, etc.), many startups may feel like identifying their funding states […] The post Georgi Gullia Shares Insights on Startup Funding appeared...

  • The AI-powered email? It’s closer than you think

    If there has been one clearly emerging trend in 2016, it has been the growth of artificial intelligence (AI) driving business technologies. With AI-powered solutions solving problems in areas including search, service management, lead generation and data trends, AI is posed to continue to change the way we do business, and marketing is no exception. […] The post The AI-powered email? It’s closer t...

  • Smart People Saying Smart Stuff 5: Dawn Brun

    Arketi’s “Smart People Saying Smart Stuff” series is going strong, and our recent session with Dawn Brun kept up the momentum as we dove into data storytelling. Round five followed previous conversations on media relations, creating content people care about, ensuring you have a proficient online marketing platform, and social media marketing for software. Dawn, director of communications for Card...

  • Meet the Media: Kiki Roeder

    We recently hosted Kiki Roeder, current editor-in-chief of Hypepotamus, for a Meet the Media lunch and learn at Arketi. Kiki stopped by to share some Pad Thai with us and discuss her passion for Atlanta’s technology community. She was also kind enough to pass along tips for budding technology startups looking to score coveted coverage on […] The post Meet the Media: Kiki Roeder appeared first on B...

  • [List] Account-Based Marketing Is On Fire! 8 Things to Know

    What Is Account Based Marketing? One of the hot topics at Arketi’s recent High Tech CMO Roundtable was the implementation of account-based marketing (ABM.) As if we needed another approach to add to our growing set of marketing must-haves, the concept of account-based marketing continues to gain followers and buzz among B2B marketing organizations. But […] The post [List] Account-Based Marketing I...

  • [Video] How to Give a Great Presentation in 9 Easy Words

    Video Transcript:  All communications professionals are called to give presentations from time to time, and for many, the prospect can be daunting. But it doesn’t have to be hard. The secret to a great presentation can be summed up in nine simple words. The first three words are, “Have a conversation.” Think of your presentation […] The post [Video] How to Give a Great Presentation in 9 Easy Words...

Arketi Group

Category: Content
Type: Blog Article

Generated 5 months ago

New blog articles detected

  • Are You Marketing or Selling to Your Leads?

    Recently, I had the pleasure of attending a MIT Enterprise Forum of Atlanta event that featured a panel of experts discussing how automation is driving sales, growth and strategy. While the evening featured a bevy of great information, what really got my attention was a comment made by Salesfusion’s CEO, Carol O’Kelley. According to Carol, […] The post Are You Marketing or Selling to Your Leads? a...

Arketi Group

Category: Content
Type: Blog Article

Generated 6 months ago

New blog articles detected

  • A Delicious 5 Ingredient Mojito to Beat The Heat [Recipe]

    Mixology Monday, where Arketians enjoy a delicious cocktail on a Monday. Or maybe we have a cocktail because it’s Monday. Do we really need an excuse to enjoy a cocktail? It’s my first time hosting barketi’s Mixology Monday and heard through the grape vines a client may drop by, so the pressure was on. Why […] The post A Delicious 5 Ingredient Mojito to Beat The Heat [Recipe] appeared first on B2B...

Arketi Group

Category: Content
Type: Youtube Video

Generated 6 months ago

New videos detected

  • Making Awesome Infographics Webinar - Part 2

    In part 1 of our Infographics Webinar Series, we walked through a host of examples covering the 10 types of infographics you'll ever use. In part 2, we took it up a notch by recapping the types of infographics, sharing 8 ways to elevate your visuals and content, and walking through an emoji guide of 6 critical pitfalls to avoid. This is part two of a two-part webinar – be sure to watch part o...

Arketi Group

Category: Content
Type: Blog Article

Generated 6 months ago

Arketi Group

Category: Content
Type: Blog Article

Generated 7 months ago

Arketi Group

Category: Content
Type: Blog Article

Generated 7 months ago

New blog posts detected

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