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Intelligence & Inspiration for Marketing, CI, & Strategy Teams


4 Before & After Copywriting Tweaks to Increase Conversions

I’ve been known to write a hard-hitting, cognitively intense copywriting tutorial or two.

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Optimize Your Landing Page Designs With These 20 Marketing Tests

We all have landing pages to test, and we all need new ideas to test! See these 20 landing page designs, each featuring one thing for you to test (written in the comments section of each design) at your own company!

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15 Pricing Pages Featuring Imagery (rare)

So let me get this straight, you use imagery on your home page to increase engagement rates and imagery on your landing page to increase conversion rates…but you don’t have an image on your pricing page?  Test it!

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36 Awesome Pricing Pages in Software

Looking for some inspiration for your new pricing page? Check out 36 of our favorites below:

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