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Crayon Competitive Intelligence Blog

Conor Bond

Conor Bond
Conor Bond is a Content Marketing & SEO Specialist at Crayon, the software-driven competitive intelligence platform that enables B2B companies to grow their market share. Prior to joining Crayon, he was a Sr. Sales Development Representative at demandDrive, a role he took on after a couple years on the content marketing team at WordStream. If, for whatever reason, you were to rip his headphones off his head and put them on yourself, you’d probably hear The Strokes, Charli XCX, Denzel Curry, or Ariana Grande.
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Recent Posts

What is Competitive Analysis? A B2B Marketer's Guide

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Conor Bond on Thu, Jan 14, 2021

Your business doesn’t exist in a vacuum. There will always be external forces pushing on your bottom line — both upwards and downwards. A strong economy drives a sustained boost in demand for your solution. Nice. A change in your closest competitor’s lead generation strategy drives an acute drop in opportunities for your sales team. Yikes.

It’s important to understand what you can and can’t control. And it’s equally important to differentiate between I can’t control this and I couldn’t have...

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